Augustin, who took over SugarCRM about three months ago, built his reputation on his early work in the open source community and during a stint as a venture capitalist. He thinks the maturing software industry is showing signs of changes that will redefine the customer/vendor relationship, alter current business and distribution models, and eventually fuel cloud computing.
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"It wasn't long ago that software was this mysterious magical stuff," says Augustin, who is credited with helping coin the term "open source."
"Now people understand software and they understand that many applications have matured. I think we'll see over time the software industry reach a point where it is not proprietary vs. open source, but the shade of how much control you want, how much do you want to do yourself, and how much do you want the vendor to do," Augustin says.
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Those control issues, fostered by having source code for applications, will help balance the customer/vendor relationship, Augustin says. In essence, users won't get locked into applications that vendors no longer push forward even while they continue to collect support fees.
All those factors, Augustin says, put pressure on vendors such as Microsoft and others to consider their future business models.
"Over time you will see Microsoft adopt more open source principals as they strive to continue to make Windows relevant," he says. "They have put a toe in the water with their Shared Source program. I don't think it gets them there, but you can see them thinking about it."
Augustin's SugarCRM has built a relationship with Microsoft that began in 2006 with an interoperability deal on the back of a license that is part of Microsoft's Shared Source Initiative, a program through which Microsoft shares source code with customers, partners and governments worldwide.
Microsoft's recent actions also back up Augustin's words. Over the past year or so, Microsoft has donated code to PHP, offered support to the Apache Foundation, and just last month made its first code submission to the Linux kernel (even though it happened under a cloud of duress). Augustin says these moves show signs that the software industry has matured.
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